Dana G. Bradford II
- T. 904-598-6103
- F. 904-598-6203
- dgbradford@sgrlaw.com
Legal Assistant: Bianca Wheeler | 904-598-6168
About Dana
For more than five decades, Dana G. Bradford has devoted his practice exclusively to civil litigation. He has handled and taken to trial a wide variety of cases in both state and federal courts and handled appeals in all of Florida’s five appellate District Courts (except the newly created 6th DCA), the Florida Supreme Court, the 5th and 11th U.S. Circuit Courts of Appeals, and the U.S. Supreme Court. Dana is currently a member of the practicing bar of all Federal District Courts in Florida, the U.S. Court of Appeals for the Eleventh Circuit and the U.S. Supreme Court. For more than thirty-five years, the Florida Bar Board of Legal Specialization has recognized Dana as a Board Certified Civil Trial Lawyer.
Dana’s practice has been primarily devoted to representation of institutional clients in commercial litigation matters, (including class actions), representation of insurance carriers in litigation relating to coverage disputes and first-party and third-party bad faith claims, and in both self-insured and insured clients in the defense of personal injury and wrongful death claims, with emphasis on products liability. A partial list of products cases in which Dana has been involved would include motor vehicles (including buses and recreational vehicles) and component parts; toxic substances (asbestos, tobacco, benzene, and other petrochemicals, PCBs); boats and other water sports products; construction equipment and vehicles, products and building defects; consumer products and appliances (indoor and outdoor); fuel distribution and storage products (fires and explosions); electrical equipment; industrial machinery and tools; ladders and scaffolding; pharmaceuticals; aviation products and components.
Dana is a Fellow of the American College of Trial Lawyers. He is listed in The Best Lawyers in America® and was named by Best Lawyers® as 2019 “Lawyer of the Year” in Insurance Defense, 2020 “Lawyer of the Year” in Products Liability Defense, and 2023 “Lawyer of the Year” in Litigation – Insurance. Dana has been listed “AV” by Martindale-Hubbell since 1982, has been and is still currently recognized on the Florida Super Lawyer list since 2006, and has been recognized in a number of other publications, including the directory of Florida’s Leading Attorneys, Jacksonville’s Legal Elite, and the Lifetime Achievement Award from America’s Top 100 Attorneys (Florida). He has also had a biography listing in Who’s Who in America and Who’s Who in American Law for many years.
Dana is also a long-time member of the Jacksonville Chapter of the American Board of Trial Advocates (ABOTA), and has, on several occasions, served as a demonstration trial team and faculty member of ABOTA’s “Masters in Trial” educational programs. He has also lectured at the Florida College of Advanced Judicial Studies (the continuing education agency for Florida’s trial judges) and spoken on many occasions to legal and non-legal organizations on a variety of legal subjects, and has authored articles and contributions to journals, treatises, and continuing legal education materials.
Dana has served by appointment from the Florida Supreme Court for five years on the Florida Board of Bar Examiners (including a term as Chairman), and the Florida Supreme Court Select Commission for Study of the Florida Board of Bar Examiners. In 1996, he was selected by the Florida Supreme Court from a large number of applicants statewide to serve on the founding Board of the permanent Florida Supreme Court Commission on Professionalism.
Dana has also served The Florida Bar in a number of appointed and elective capacities. His service includes acting as counsel for The Florida Bar in lawyer disciplinary proceedings, and he served three terms (six years) as the elected Board Member of The Florida Bar Young Lawyers Division representing the Fourth Judicial Circuit. While on the Board, Dana chaired several committees, and served on the Board’s Executive Committee for a number of years. Dana has also served as Chairman of the Florida Bar Committee sponsoring the annual Robert Orseck Moot Court Competition, in which representative teams of outstanding Moot Court students from Florida’s law schools compete. Dana’s service to The Florida Bar has included two terms on The Florida Bar Civil Procedure Rules Committee, and he also served on The Florida Bar’s Evidence Code and Rules Committee.
Dana is a member of the Jacksonville Bar Association (Past Chairman, Trial Sections), the Jacksonville Chapter of the Federal Bar Association, the Trial Lawyers Section of the Florida Bar and is a fellow of the American Bar Foundation. He is an Emeritus Master in the Chester Bedell Inn of Court, and a past President of the Jacksonville Association of Defense Counsel.
Dana is an alumnus of Leadership Jacksonville (Class of 1982), and has been active in a variety of community affairs in Jacksonville throughout his career. He currently serves (and has for over 20 years) on the Board of Governors of the Boys and Girls Clubs of Northeast Florida, and while on the Board has served pro bono as counsel to the organization.
Dana's Practice
Recognitions
Fellow, American College of Trial Lawyers
Florida Super Lawyers
Martindale-Hubbell AV Rated Attorney
The Best Lawyers in America®, "Lawyer of the Year," Litigation – Insurance, Jacksonville, (2019, 2023); Product Liability Litigation – Defendants, Jacksonville, (2020, 2025)
Credentials
Education
J.D., Duke University
B.A., University of Florida
Admissions
- Florida
- U.S. Supreme Court
- U.S. Court of Appeals for the Eleventh Circuit
- U.S. District Court for the Middle District of Florida
- U.S. District Court for the Northern District of Florida
- U.S. District Court for the Southern District of Florida
Organizational Involvement
Professional
The Florida Bar
American College of Trial Lawyers
American Board of Trial Advocates
Order of Barristers, Duke University School of Law
