Feb 8, 2002

Smith, Gambrell & Russell’s Web Site Wins National Award for Excellence in Internet Business

ATLANTA (February 8, 2002) — Smith, Gambrell & Russell announced today that its Web site has received a 2002 IMA Platinum Award, which recognizes excellence in Internet business development among the National Law Journal’s top 250 law firms in the United States.

Each site was rated and scored based on design, content, usability, interactivity and intangibles, with 10 points allotted to each for a maximum score of 50. scored an impressive 42 points, placing it in the Top 10 nationally.

“What a treat! Smith, Gambrell & Russell manages to use the best part of ‘the Web’ and incorporate its traditional marketing materials in putting forth a unique Internet presentation,” said attorney Micah Buchdahl, responsible for conducting the reviews and analysis of the sites. “Even the flash ‘recruiting’ site is the right combo of bells, whistles and usefulness. Live news from Yellowbrix. Lots of interactivity. A tool that would be found helpful by all end-user audiences,” said Internet Marketing for Lawyers researchers.

“As the legal profession begins to embrace doing business on the Internet, we are tapped with the responsibility, as a major regional firm, to increase our levels of service to our client base,” said Stephen Forte, managing partner and chairman of the executive committee. “This is a responsibility that our Firm takes seriously. Our award-winning Web site is not only focused on delivering more information about our Firm’s activities, but also on providing real-time breaking news and useful information to our clients.”

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